Bellway has launched its ‘House to Home’ initiative with the aim of educating people on how new homes are built.
The company is creating dedicated plots at each of its new developments to give visitors a look behind the walls of the home, demonstrating the materials and complex processes involved in constructing a home and showing how environmentally friendly features are built in.
Inside, visitors will also discover some facts about new homes, such as the average home having 820 metres of electrical wiring, which is equivalent to the length of 16 Olympic swimming pools.
Frank Lincoln, group construction director for Bellway, has led the initiative, which was delivered through Bellway’s East Midlands Division, said: “House to Home is a way of educating our customers so they can better understand the processes and complexities involved in building their new home. We will also invite schools, colleges and other interested groups to visit so they can take the opportunity to learn about careers in construction.”
“The House to Home plots take visitors on a journey through the build process. On the ground floor, everything is at first fix stage, meaning features such as piping, wiring and blockwork are still visible. There are also viewing points showing insulation behind the walls.
“Upstairs, the different plastering stages can be viewed as we demonstrate how the home looks at second fix. This enables us to explain features such as no-drill zones in the walls that homebuyers will need to be aware of.”
“We’ve had some incredibly positive feedback from visitors so far and look forward to expanding the initiative across our developments in England, Scotland and Wales.”
Most of the House to Home plots are paired with a show home of the same design so that visitors can then see how the finished home looks. Following its successful introduction, the initiative will be rolled out at every new Bellway development as well as many existing developments over the coming months.
