Keepmoat’s North East social value team is engaging more than 900 young people across the region and providing opportunities to gain practical insight into careers in construction.
This is part of the company’s strategy in helping to address the construction industry’s skills shortage through working with local schools, colleges, apprentices and prospective employees. This investment in the next generation of talent happens through a programme of careers events and practical skills workshops across the North East of England.
A key part of the programme has been delivered through Keepmoat’s National House Building Council (NHBC) Training Hub at New Tyne West Development Company’s The Rise development in Scotswood.
The facility provides a dedicated space for apprenticeships, construction careers days, recruitment events and practical training, giving participants the opportunity to see how the skills they are developing translate into real-world construction projects.
A new cohort of bricklaying apprentices recently began their careers with an intensive block of training at the hub, covering the fundamentals of bricklaying, health and safety and the process of obtaining Construction Skills Certification Scheme (CSCS) cards.
The training hub has also welcomed groundwork apprentices from Wearmouth Construction and Applebridge, who visited The Rise development to enhance their knowledge and understanding of their vocation.
Geoff Scott, social value manager at Keepmoat North East, explained: “At Keepmoat, we’re proud to support the next generation of young talent across the North East in preparing for long-term career opportunities they’re passionate about. We also understand the construction industry faces a skills shortage, which is why it’s so important that we empower students early and help them understand the breadth of opportunities available.
“By collaborating with local schools and colleges, we are able to help students prepare for the world of work. These partnerships allow Keepmoat to offer tailored opportunities where students can visit live sites and gain hands-on experience in a real-world setting.”
Keepmoat has also worked alongside NHBC to connect prospective apprentices and members of the local community with employers. At a recent recruitment day, members of the public, prospective apprentices and supply chain employers visited the hub to learn more about opportunities in construction and see current Keepmoat apprentices put their developing bricklaying skills into practice.
Darryl Stewart, head of commercial services at NHBC, added: “We’re committed to helping the home-building industry bridge the skills gap and believe strongly in working in partnership with developers to deliver training.
“The UK faces a housing crisis and it’s essential we build more quality homes at pace – that’s why we’re investing £100m to train up to 3,000 new apprentices every year and are creating 12 new multi-skill training hubs across the UK.
“The NHBC Training Hub at The Rise development in Scotswood is an effective, collaborative partnership with Keepmoat designed to immerse apprentices in a realistic working environment. This initiative is equipping the next generation of skilled site workers with hands-on experience to meet the growing demand in the home-building industry.”




