With the 2025 WhatHouse? Awards just around the corner, Rory Wilkinson, digital editor of Show House, sat down with Shaun Garrod, residential head of sales at Awards sponsor, Mitsubishi Electric, to find out more about the company and what drew them to get involved with the event.
Tell us a little about Mitsubishi Electric and your role at the company
Mitsubishi Electric is a world-leading manufacturer of innovative, energy-efficient technologies, and in the UK we’ve been at the forefront of low-carbon heating solutions for over a decade. Our Ecodan range of air source heat pumps is helping households transition to more sustainable heating, reducing carbon emissions and energy costs.
As head of sales for residential heat pumps, my role is to support our teamswho work closely with housebuilders, developers and installers to ensure they have the right products, support and training to deliver high-quality, low-carbon homes at scale.
What role does Mitsubishi Electric play in the housebuilding industry?
We see ourselves as a key partner for the housebuilding industry as it moves towards a net zero future. With regulations such as the Future Homes Standard approaching, there is a growing need for sustainable, reliable heating systems. Our role is not just to supply market-leading heat pump technology, but also to provide expertise, training and aftersales support to help housebuilders deliver homes that are energy-efficient, comfortable and future-proof.
What was it that attracted you to sponsoring the WhatHouse? Awards?
The WhatHouse? Awards are widely recognised as one of the most prestigious events in the housebuilding calendar. We were attracted by the opportunity to celebrate innovation, quality and excellence in the industry, and to align ourselves with the housebuilders leading the way in sustainability and modern homebuilding. Sponsoring the Awards allows us to show our support for the sector at a time when low-carbon solutions are more important than ever.
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How important are the WhatHouse? Awards to the housebuilding industry?
These Awards shine a spotlight on the very best in British housebuilding—from design and sustainability through to customer experience. They encourage innovation and set benchmarks for quality across the sector. At a time when the industry is undergoing significant change, recognising and sharing best practice is vital, and the WhatHouse? Awards play a big part in that.
What is your favourite part of attending the WhatHouse? Awards?
For me, it’s about connecting with people. The Awards bring together senior leaders, decision-makers and innovators from across the industry, and it’s always a fantastic opportunity to share ideas, celebrate successes and look ahead at how we can tackle the challenges of tomorrow together.
What does the future hold for Mitsubishi Electric and how does sponsoring the Awards support that?
At Mitsubishi Electric, we’re committed to driving the transition to low-carbon heating and supporting the housebuilding industry as it adapts to new regulations and sustainability targets.
We’re investing in innovation, expanding our training and support services and working closely with policymakers to help shape the future of heating in the UK.
Sponsoring the WhatHouse? Awards allows us to connect with forward-thinking housebuilders and showcase how our technologies can help them deliver the homes of the future – energy-efficient, comfortable and ready for net zero.
